Hasselblad may have announced the end of the line for its long-lived V system but we shouldn’t let the square image die! Sales were dropping and digital is the way forward for most photographers but the cameras were well-made and should last for a long while yet, but what I most regret is the demise of another square-format image device. Although there was a small-sensor (36mm square) back it didn’t last long, and Hasselblad conspicuously dropped its promotion of the square image when it launched it rectangular H series cameras.
So here’s my homage. Not to Hasselblad V system but to the square image. Let’s keep it alive. And don’t let your Hasselblad V system Rest in Peace!