Hasselblad V dead – long live the Square!

Hasselblad may have announced the end of the line for its long-lived V system but we shouldn’t let the square image die!  Sales were dropping and digital is the way forward for most photographers but the cameras were well-made and should last for a long while yet, but what I most regret is the demise of another square-format image device.  Although there was a small-sensor (36mm square) back it didn’t last long, and Hasselblad conspicuously dropped its promotion of the square image when it launched it rectangular H series cameras.

So here’s my homage.  Not to Hasselblad V system but to the square image.  Let’s keep it alive.  And don’t let your Hasselblad V system Rest in Peace!

CocaCola. Mexico. Copyright Malcolm Raggett

CocaCola, Mexico. iPhone/Hipstamatic. Copyright Malcolm Raggett

Windmills. iPhone/Hipstamatic. Copyright Malcolm Raggett

Windmills. iPhone/Hipstamatic. Copyright Malcolm Raggett

Great Dixter

Square Gate. Cropped from 24×36 frame. Copyright Malcolm Raggett

Street Mexico

Two hats. iPhone/Hipstamatic. Copyright Malcolm Raggett

infrared film

Squares. Hasselblad & infrared film. Copyright Malcolm Raggett

near Great Fountain Geyser

Steam. Cropped from 24×36 format. Copyright Malcolm Raggett

infrared film

Stems. Hasselblad negative. Copyright Malcolm Raggett

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